ADVANCE™ products are scientifically formulated to help improve cat health. Made locally from our home in the Central Tablelands of NSW by leading cat nutritionists for over 20 years.

A unique knowledge of the needs of Australian cats sees us sourcing and blending high quality ingredients to create a range of specifically tailored foods.

Key Benefits

KIBBLE TECHNOLOGY
Helps reduce plaque and tartar

OMEGA 3 and 6 PLUS ZINC
To maintain a healthy skin and coat with reduced coat scale

TARTAR REDUCTION FORMULA
Promotes dental health

NATURAL PLANT EXTRACT
Inhibits bacteria to freshen the breath

CONTROLLED MINERAL LEVEL
A controlled mineral level and high digestibility promotes increased water turnover and a healthy urinary tract

FERMENTABLE PREBIOTIC FIBRE
Helps support a balanced gut microbiome plus a highly digestible formula aids nutrient absorption, promotes healthy digestion and reduced litter box odour

NO ARTIFICIAL
Colours & flavours

NO ADDED
Wheat, whole corn, soy & beef

The benefits of mixed feeding

Wet and dry foods are equally nutritious. The important thing is that you offer your pet a diet that is complete and balanced for their life-stage.

The feeding of both wet and dry food formats together is known as mixed feeding. This method of feeding provides a pet with taste and texture variety and enables them to get the benefits that each feeding format offers. In other words, mixed feeding provides a pet with the best of both worlds, so it's a great choice.

When feeding both ADVANCE™ wet and dry food, simply halve the recommended quantities of each product and let your pet enjoy the advantages of both formats.

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