Fresh meat: In order to maintain and assure the highest quality of food for your dog, some ingredients could be stored frozen prior to cooking.

Why feed grain-free: Grains do not form a natural part of the canine diet and as result, many dogs struggle to digest grains. Intolerance to grains can manifest in many ways, such as digestive discomfort, itchy skin and sub-optimal health.

Naturally hypoallergenic: Primal replicates a dog's natural diet and therefore contains only natural goodness. This food is formulated with no added artificial flavours, colours, preservatives. With no grain, cereal, gluten, beef, soy, dairy and non-GM produce.

Boosted with a host of nutrient-rich superfoods including Spirulina, Turmeric & Omega 3, Primal is packed with powerful antioxidants that help to reduce inflammation and promote overall wellness by supporting the immune system, gastrointestinal health and skin & coat.

Contains EU approved natural antioxidants: tocopherol extracts from vegetable oil, ascorbyl palmitate and rosemary extract.

Features: Grain Free, Junk-free, 80% Ostrich, Lamb, Chicken, Salmon, With fruit, vegetables and natural superfoods, Prebiotics for Digestion, Joint Care, Vet Recommended, Good Shopping Guide Ethical Company Award.

Nutritional additives per kg include Vitamin A, Vitamin D3, Vitamin E, and various minerals.

Feeding Guide: The quantities below are meant as a rough guide. Feeding quantities may vary depending on your dog's breed, physical activity, age and if they are overweight or underweight. Small dogs (1-10kg) 35-125 g/day, Medium dogs (11-30kg) 135-290 g/day, Large dogs (31-50kg) 290-420 g/day, Giant dogs (51-90kg) 420-660 g/day. When switching dog foods, it is recommended that you introduce the new food gradually. Calorie content 3640 kcal/kg.

Feed dry or slightly moistened. Fresh drinking water should be available at all times. For canine use only.

Package type: Pouch.

Full Product Name: Primal is a complete food for dogs.

Storage: For best before date see below. Store in a cool, dry place and avoid direct sunlight.

Ingredients: Dried Free-Range Lamb (36%), Fresh Ostrich (26%), Peas, Chicken Fat (13%), Hydrolysed Chicken Liver (3%), Chickpeas, Dried Apple Pulp, Pumpkin, Salmon Oil (2%), Pea Flour, Carrots (0.5%), Glucosamine (0.019%), Chondroitin Sulphate (0.012%), Mannan-Oligosaccharides (0.011%), Fructo-Oligosaccharides (0.008%), Mojave Yucca (0.007%), Dried Rosemary (0.003%), Dried Turmeric (0.003%), Spirulina (0.003%).